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	<title>Stickmen &#187; Blog</title>
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	<link>http://www.stickmen.co.za</link>
	<description>Digital Marketing</description>
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		<title>Maintaining your community with Adobe®</title>
		<link>http://www.stickmen.co.za/1916-maintaining-your-community-with-adobe%c2%ae/</link>
		<comments>http://www.stickmen.co.za/1916-maintaining-your-community-with-adobe%c2%ae/#comments</comments>
		<pubDate>Thu, 25 Aug 2011 09:42:51 +0000</pubDate>
		<dc:creator>Ruan Boezaart</dc:creator>
				<category><![CDATA[Blog]]></category>

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		<description><![CDATA[Once your overall strategy is in place, it’s time to look at the ‘tools’ you’ll need to assist you in ...]]></description>
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		<title>Experiential &amp; Social Wine Marketing</title>
		<link>http://www.stickmen.co.za/1876-experiencial-social-wine-marketing/</link>
		<comments>http://www.stickmen.co.za/1876-experiencial-social-wine-marketing/#comments</comments>
		<pubDate>Fri, 04 Mar 2011 09:02:02 +0000</pubDate>
		<dc:creator>Ruan Boezaart</dc:creator>
				<category><![CDATA[Blog]]></category>

		<guid isPermaLink="false">http://www.stickmen.co.za/?p=1876</guid>
		<description><![CDATA[In short, an experiential marketing approach is where every single contact point in your distribution chain  is seen as an ...]]></description>
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		<title>Corporate Identity Development &#8211; Just Eyewear</title>
		<link>http://www.stickmen.co.za/1863-coprporate-identity-development-just-eyewear/</link>
		<comments>http://www.stickmen.co.za/1863-coprporate-identity-development-just-eyewear/#comments</comments>
		<pubDate>Wed, 02 Mar 2011 12:02:22 +0000</pubDate>
		<dc:creator>Ruan Boezaart</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Brand Development]]></category>

		<guid isPermaLink="false">http://www.stickmen.co.za/?p=1863</guid>
		<description><![CDATA[A slight departure from our usual industries, we couldn’t resist taking on this project which included corporate identity development and an entry-web presence.
Just Eyewear is a young and innovative start-up focussed on the distribution of eye wear brands including Nike, Animal and Austin Reed.]]></description>
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		<title>Infographic as a tactic</title>
		<link>http://www.stickmen.co.za/1771-infographic-as-a-tactic/</link>
		<comments>http://www.stickmen.co.za/1771-infographic-as-a-tactic/#comments</comments>
		<pubDate>Mon, 28 Feb 2011 15:10:32 +0000</pubDate>
		<dc:creator>Ruan Boezaart</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Infographics]]></category>

		<guid isPermaLink="false">http://www.stickmen.co.za/?p=1771</guid>
		<description><![CDATA[Simply put, infographics communicate complex data or concepts visually.

People don\'t have a very long attention span online, and masses of text won\'t get you very far unless the person is really interested in what you have to say.]]></description>
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		<title>Is Facebook the new internet?</title>
		<link>http://www.stickmen.co.za/1760-is-facebook-the-new-internet/</link>
		<comments>http://www.stickmen.co.za/1760-is-facebook-the-new-internet/#comments</comments>
		<pubDate>Tue, 22 Feb 2011 11:41:18 +0000</pubDate>
		<dc:creator>Ruan Boezaart</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://www.stickmen.co.za/?p=1760</guid>
		<description><![CDATA[Some interesting statistics in video format supporting the argument that Facebook may be taking over the internet...]]></description>
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		<title>Online Marketing for Wineries &#8211; Part #1 &amp; #2</title>
		<link>http://www.stickmen.co.za/1418-1418/</link>
		<comments>http://www.stickmen.co.za/1418-1418/#comments</comments>
		<pubDate>Thu, 16 Sep 2010 15:44:41 +0000</pubDate>
		<dc:creator>Ruan Boezaart</dc:creator>
				<category><![CDATA[Blog]]></category>

		<guid isPermaLink="false">http://www.stickmen.co.za/?p=1418</guid>
		<description><![CDATA[For starters – this is no silver bullet. Like traditional marketing, it is a long term investment – ‘best practice‘ ...]]></description>
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		<title>Nitida Illustrations</title>
		<link>http://www.stickmen.co.za/1212-nitida-illustrations/</link>
		<comments>http://www.stickmen.co.za/1212-nitida-illustrations/#comments</comments>
		<pubDate>Thu, 26 Aug 2010 14:14:53 +0000</pubDate>
		<dc:creator>Fabien</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Wine Estate Marketing]]></category>

		<guid isPermaLink="false">http://www.stickmen.co.za/?p=1212</guid>
		<description><![CDATA[Stickmen were approached by Nitida Wines to develop their new website (www.nitida.co.za). They wanted a site that was uniquely customized to suit their brand and visually convey their personal ethos.]]></description>
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		<item>
		<title>Email Marketing 101 for wine estates</title>
		<link>http://www.stickmen.co.za/1096-email-marketing-101-for-wine-farms/</link>
		<comments>http://www.stickmen.co.za/1096-email-marketing-101-for-wine-farms/#comments</comments>
		<pubDate>Fri, 18 Jun 2010 09:52:27 +0000</pubDate>
		<dc:creator>Ruan Boezaart</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Wine Estate Marketing]]></category>

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		<description><![CDATA[Email marketing is the easiest and most cost effective way of marketing your wines and events to consumers. If done well, this helps you look professional and gives your wines and estate great PR.
If you have overlooked the potential of Email Marketing for your estate (aside from using Outlook!) check out how it’s done the proper way:]]></description>
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		<item>
		<title>Generate Business Online</title>
		<link>http://www.stickmen.co.za/1020-1020/</link>
		<comments>http://www.stickmen.co.za/1020-1020/#comments</comments>
		<pubDate>Tue, 09 Mar 2010 14:01:49 +0000</pubDate>
		<dc:creator>Ruan Boezaart</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[E-mail Marketing]]></category>
		<category><![CDATA[Search Engine Marketing]]></category>
		<category><![CDATA[Strategy]]></category>
		<category><![CDATA[Website Development]]></category>

		<guid isPermaLink="false">http://www.stickmen.co.za/?p=1020</guid>
		<description><![CDATA[Having a website (or not) is long not the right parameter to look at to gauge online success.  Over the past five years we have seen countless businesses invest money in ‘only’ a website which ends up serving the purpose of an online brochure, hardly justifying the initial investment.

]]></description>
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		<item>
		<title>Email Marketing @ Stickmen</title>
		<link>http://www.stickmen.co.za/442-email-marketing-stickmen/</link>
		<comments>http://www.stickmen.co.za/442-email-marketing-stickmen/#comments</comments>
		<pubDate>Thu, 29 Oct 2009 13:47:33 +0000</pubDate>
		<dc:creator>Ruan Boezaart</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[E-mail Marketing]]></category>

		<guid isPermaLink="false">http://www.stickmen.co.za//?p=442</guid>
		<description><![CDATA[Email marketing has become the most effective form of online marketing today. One of the reasons is the high return ...]]></description>
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